It's a great time for the media and entertainment industry. New technologies mean service providers can create and deliver more content than ever before. Content is taking on new forms, and mobility and augmented reality/virtual reality (AR/VR) are changing delivery methods.

More content means more audience engagement. The Economist reports that Netflix spends$12 billion annually on original content. All of these emerging technologies also support new formats like 4K and Virtual Reality-as seen in the Pyeong Chang 2018 Winter Olympics-and delivery across devices and into new environments like over-the-top (OTT), as with World Cup 2018's live streaming.

Cisco has taken a leadership role in the media ecosystem. We're offering the industry's most comprehensive approach to scaled content production and distribution. We're accelerating service delivery while simplifying operations and security.

With intelligent and secure platforms, we're powering new opportunities to create, manage and distribute digital content. As a result, service providers have new avenues to increase revenue and profitability by increasing audience engagement.

To seize these opportunities, it's critical that broadcast engineers have the most up-to-date and sophisticated skills in networking, cloud, security and data.

The IP Fabric for Media Training Program

Cisco's IP Fabric for Media training is designed to help your engineers gain these invaluable skills. It's a critical step to ensure you're getting the most out of your technology investments.

These new training courses are specifically aimed at employees who will use IP technologies to replace Serial Digital Interface (SDI)-based deployments:

IP Fabric for Media Solution (IPFMSN)is a four-day, instructor-led course that introduces broadcast engineers to the IPFM solution. They'll learn about IPFM deployment, operation, and troubleshooting.

They'll also gain knowledge of the IP Fabric Media and Data Center Network Manager (DCNM) Media Controller, the core component of the solution. The course includes lab exercises focused on building IP Fabric as a foundation for a complete IPFM solution. Engineers will learn how to deploy and troubleshoot the DCNM Media Controller to control flows through the fabric.

Ready to get started? We are offering four upcoming in-person training sessions:

• • Nov. 20, 2018 -Raleigh, North Carolina
  • Dec. 4, 2018 -San Jose, Calif.
  • Dec. 11, 2018 -Bedfont Lakes, UK
  • Dec. 18, 2018 -Singapore

IP Foundation for Broadcast Engineers (CCIPFM)is a five-day course that introduces broadcast engineers to IP networking and the Cisco IP Fabric for Media (IPFM) solution, including deployment, operation and troubleshooting. It combines IP fundamentals with the complete contents of the Operating Cisco IP Fabric for Media Solution (IPFMSN) course.

The CCIPFM provides familiarity with IP technologies and teaches attendees to use Cisco IPFM to deploy a flexible, scalable and secure IP-based media infrastructure. It also lets them practice what they learn through hands-on lab exercises.

Empowered for the Future

It's time to up-skill your workforce to take advantage of the opportunities that IP and cloud technologies offer your organization. At Cisco, we're here to help you maximize your technology investment.

Empower your broadcast engineers with the next-generation of skills needed to thrive in the media environment of today and tomorrow.