You are likely faced with unprecedented change in technology adoption, implementation of service and business go to market while trying to grow business and manage your bottom line. Customers want new services and application features delivered with agility;
quickly, painlessly, on demand and with seamless revision and feature enhancements. Did we mention, they want all of this with better predictability and at a lower cost? Cloud and virtualization technologies are changing quickly and helping to drive new business outcomes. They are most certainly helping you to drive new service offerings and customer consumption models (pay as you grow).

It's business critical that you, as the service provider, have a clear view into the surrounding customer requirements (beyond your four walls), choose architectures and your technology partners with careful consideration and move quickly up the customer value stack to "survive" in the new cloud era. Sound familiar?

Your traditional enterprise customers are starting to explore new service options and new business use cases made possible through new innovative technologies. In addition, Cloud & IOT are changing the business landscape, we are now starting to see next generation services develop in specific industries (e.g. Machine-2-Machine, Smart Cars). We also see Security as the number one concern from CIO's and IT leaders in 2017, as well as, the board room as they ultimately work to protect their brand. What can you do to help drive business outcomes and become the trusted advisor for your customers?

Think about the requirements and demands that Line of Business Managers are now placing on the Enterprise CIO... These demands likely impact network capacity (incl. bursting demand), service availability, intelligent data analytics (made available through digitization), mobility and the most critical aspects of enterprise security. You'll need to fully understand the advent of disruptive technologies, the providers that deliver various solutions to your customer's problems and how they are enabling new Cloud enabled services. Cloud services are accelerating at an amazing pace. For example, Cloud Data Center traffic will grow 26% CAGR from 2015-2020. Cisco GCI estimates that 600ZB of traffic will be generated by people, machines and things by 2020. Further, imagine, by 2020 92% of workloads will be in Cloud data centers. What does this mean for you? SP's and their technology provider partners that can move up the customer value stack by delivering validated solutions and next gen cloud services (while solving for business outcomes) will undoubtedly become the next generation of leading service providers. Read the SP Cloud Survival Guide and take action now.