Google has announced new cloud regions coming to Columbus, Ohio and Dallas, Texas in the US, as well as new expansions across the globe to make apps run faster for local users.

Google has revealed that its new cloud region in Israel will be located near Tel Aviv, and outlined its expansion across South America, Europe, Asia, and Middle East. 

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Managing the Multicloud

It's easier than ever for enterprises to take a multicloud approach, as AWS, Azure, and Google Cloud Platform all share customers. Here's a look at the issues, vendors and tools involved in the management of multiple clouds.

Google might control the web with Chrome but it's still a third-placed runner in the cloud, following Amazon Web Services (AWS) and Microsoft Azure. It is, however, reshaping its image and attempting to make its public cloud more appealing than its rivals. Google Cloud is still not profitable, but brings in revenues of$4.99 billion per quarter.

SEE: Cloud computing: Spreading the risk with the multicloud approach

Google Cloud now consists of 29 cloud regions and 88 zones - up from 25 regions and 76 zones in April 2021. It gives customers compute and storage resources that are closer to their users, as well as Google's analytics and its content distribution network (CDN). 

The new Tel Aviv region will help startups scale up and adds to regions opened in: Warsaw, Poland; Delhi NCR, India; Melbourne, Australia; and Toronto, Canada. 

Another milestone for Google Cloud is its next-gen cloud for Germany in a partnership with T-Systems. Google plans to spend