By further aligning Sales and Marketing, Cisco can drive growth and better serve customers.
When our Chief Marketing Officer Karen Walker announced she would be moving on several months ago, we set out on a global search for her replacement. We knew we needed a world-class leader to tell our story and keep our momentum moving forward. At the same time, we needed someone who was intimately familiar with our business, passionate about our products, and who deeply understands our industry, our customers, and the power of our brand.
At Cisco, we are never shy about challenging legacy processes and traditional thinking if we believe that we can better serve our customers with a new model. With that ethos in mind, and after dozens of conversations with some amazing talent, it became clear that we had the right person, and the right approach, right under our noses.
Jim Walsh, who has been leading Cisco