After last quarter's performance, Apple needs to sell as many iPhones as it can.
And the easier it makes it for people to move, the better.
And iOS 15 makes things smooth.
Head over toSettings > Generaland scroll to the bottomandyou'll find a setting calledTransfer or Reset iPhone.
Tap onthis and there are several options. At the bottom, you haveReset and Erase All Contents and Settings. These will reset your settings and erase everything on your iPhone, respectively.
But at the top is something even more interesting. Tap on theGet Startedunder thePrepare for New iPhoneand you get a surprise.
Apple is offering "as much free iCloud storage as you need to move apps and data to your new iPhone."
Now, there are limits to Apple's generosity. The "all-you-can-eat" iCloud offer lasts for 21 days, but according to the small print, if your iPhone doesn't arrive in time, you can request an extension (you are, after all, paying Apple big bucks for a new iPhone!).
Tap on Continueand your backup will begin, and Apple offers some handy hints to make switching quick and easy.
It's not much, but it's another way Apple is lowering the barrier to switching between iPhones.